Snoop Dogg has made numerous cameos in popular culture, and surprisingly, there is a lot of information about the gambling industry. Snoop joined cryptocurrency casino Roobet last year, taking on the rather peculiar role of "Chief Ganjaroo" and assisting with brand promotion.
He returns this week with Snoop Dogg Dollars, BGaming's first-ever celebrity-branded slot machine, marking yet another foray into the realm of online casino gaming. In the game, Snoop takes center stage, brandishing a golden gun that seems to be shooting "dolla bills."
The rapper and Roobet, his first port of call in the gambling industry, have collaborated extensively with BGaming; the game was launched on September 25 as part of an exclusive agreement.
On October 30, however, Snoop Dogg Dollars will be released globally and made accessible to additional operators.
In order to create a game that would not only capitalize on Snoop's popularity but also enthrall gamers with its appropriate math and mechanics, BGaming sought feedback from both Roobet and Casinolytics.
Five matching symbols are required to form a cluster and win in Snoop Dogg Dollars, which is based on cluster pay mechanics. With each subsequent win brought on by a cluster explosion, a multiplier worth two times is activated.
However, this is by no means the only aspect of the game. In addition to covering the reels with wilds and 10x multipliers during the bonus game, BGaming has created a free spins level that can add 20 bonus rounds to the gameplay.